Decisions, Decisions, Decisions!

Five frogs were sitting on a log.
One decided to jump.
How many frogs are now sitting on the log?
Still five.
That’s because deciding and acting are not the same thing.

Why So Many Business Owners Stay Stuck

You’ve likely made a dozen decisions about things you’ll “get around to doing” – but nothing changes until you take action.
The difference between deciding and doing is what separates ideas from outcomes.

Here’s what we often hear from business owners:

“I need to make more money out of my business. I’m sick of the struggle.”
“The sales side of my business feels hard and reactive.”
“I delay decisions because I’m caught up in daily firefighting.”
“I know I should be working on the business, not just in it, but I can’t see the way forward.”

If that sounds familiar, you’re not alone.

From Decision to Transformation: Curtain Clean’s Story

Robert from Curtain Clean had been running his business for over 20 years. The business was surviving, but operations felt stuck in a loop: recurring staff issues, patchy systems, and decisions only made under pressure.

Everything changed when Robert and Nikki decided to stop thinking about change – and start building it.
With help from Oxygen8, they restructured the business, built a stronger team, and developed systems that gave them clarity, confidence, and control.

“I didn’t know how to fix the issues. Oxygen8 gave us structure, clarity, and control – now our business runs better, and our people do too.”
– Curtain Clean

They didn’t wait until the perfect time. They acted – and that changed everything.

What’s Your Next Step?

If you’re reading this, you’ve probably already made the decision to change something. Now it’s about acting on it.

Business coaching helps you:

Gain clarity on what really matters
Prioritise actions that move your business forward
Follow through on decisions with structure and accountability

You don’t need to get everything right from the start – you just need to start. And we can help.

Make Your Next Business Decision Count

Phil Doran is a Business Success Partner at Oxygen8. With decades of experience in business transformation and leadership, he specialises in helping business owners turn uncertainty into confident action.

Phil works with owners who are ready to stop thinking and start implementing. Whether you’re overwhelmed or just not seeing results, he helps cut through the noise and build momentum.
Contact Phil at phil@oxygen8.co.nz or 021 0240 7962 to make your next decision your best one.