Testimonial
Daniel Ready, co-founder of Shape, knew they could offer commercial furniture solutions better than anyone else. But despite delivering exceptional service nationwide, they weren’t making the profit they deserved. Pricing was off, systems were missing, and while passion was there, business clarity wasn’t. After joining the Business Success Programme with Oxygen8, Daniel and his team redefined their value, increased prices by up to 30% overnight without losing a single customer, and built a roadmap for growth. Now with an expanding team, stronger systems, and big ambitions for Christchurch, Shape is building not just furniture packages – but a thriving business with purpose.
Daniel and his team were hesitant to bring in an advisor – but they knew their model wasn’t delivering sustainable profit. The Business Success Programme helped them realise their value, increase prices by over 30% without pushback, and put the systems in place to scale smartly.
Today, Shape has added new sales staff, expanded operations in Auckland and Wellington, and is eyeing a Christchurch base. They’re importing their own products, investing in storage, and taking greater control over quality and cost. More importantly, Daniel and co-founder Eric have gained the personal confidence and business clarity they once lacked – knowing that what they offer is valuable, sustainable, and absolutely real.
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“We didn’t just get advice – we got belief in what we were building.”
Whether your business is in need of rescue, needs to improve or just needs to grow, our Business Success Programme will help you to achieve your goals.
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