Meet Our Team

Angus Cooper

Auckland

Business Consultant in Auckland, New Zealand

Business Growth, Value Creation & Strategic Direction for SME Owners

“I help business owners grow profits, build long-term value, and regain work-life balance.”

Angus Cooper is a business advisor who works closely with SME owners to improve performance, increase profitability, and build long-term value — whether the goal is to grow, restructure, or prepare for a succession or a future exit.

With experience in corporate leadership and SME turnarounds, Angus combines strategic insight with practical know-how. Over the past decade, he’s helped owner-led SME businesses across multiple sectors improve profitability, sharpen direction, and prepare for succession or sale.

What Angus Does

Angus supports business owners with:

  • Aligning business plans with personal goals
  • Leadership support and owner development
  • Growth strategy and performance improvement
  • Business turnaround and restructuring
  • Exit strategy, succession planning, Mergers, strategic acquisitions, and divestments

 

Real-World Strategy, Real Results

Angus is known for helping owners navigate complex or underperforming situations. He once led a struggling SME back to profitability within a year, then managed its sale to an international buyer and supported the transition. He has worked across a wide range of sectors, advised on dozens of business transactions, and takes a practical, collaborative approach focused on outcomes that matter to owners and their families.

From Corporate Insight to Practical Advisory

Angus spent 27 years in senior executive roles at one of New Zealand’s largest listed companies, leading sales, strategy, M&A, and performance improvement across multiple sectors. This taught him how to create value, manage complexity, and align teams—skills he now applies directly to support SMEs.

Disciplined and Commercial with a Grounded Approach

Angus represented New Zealand in athletics—winning Commonwealth Games bronze and competing at two World Championships. His experience in elite sport instilled the discipline and focus that drive his approach to business today.

Based on Auckland’s North Shore, Angus enjoys classic cars, DIY building projects, and travelling with his wife.

Whether you’re growing, planning a sale, or seeking direction, Angus turns complexity into momentum with practical, profitable, and lasting strategies.

Whether your business is in need of rescue, needs to improve or just needs to grow, our Business Success Programme will help you to achieve your goals.

Book a FREE Consultation